about us

our story

Established 1999
Freedom Distribution LLC, formerly known as Passport Marketing, has proudly served the retail industry for more than 25 years. In 2020, Rena assumed the role of acting President of Freedom Distribution. She leads the organization with a clear vision and a deep commitment to both the company’s values and its clients.

As a woman-owned and operated business, we take great pride in investing not only in our community but also in our work family. Throughout this time, our company has built a solid reputation for reliability and dedication to our clients.

We are dedicated to identifying cost-effective and sustainable solutions that benefit our clients. By integrating eco-friendly practices into our daily operations, we consistently work to reduce waste. These ongoing efforts reflect our commitment to supporting a more sustainable future.

At Freedom Distribution LLC, we believe that success is defined by our ability to deliver superior customer service and satisfaction. We are dedicated to providing competitive pricing and high-quality products, ensuring that every customer receives the best possible experience. Building long-lasting relationships is at the heart of what we do.

We invite you to choose Freedom Distribution LLC as your source for retail supplies. Experience our commitment to excellence and discover why so many rely on our team for their business needs.

We are also proud dog lovers here!

Meet the Team

Meet the Freedom Distribution Team, committed to helping retailers thrive.

Sharon

Sharon

Sales and Marketing Representative

Sharon Bio

Sales & Marketing Representative
I’ve spent over 40 years building a career rooted in customer service, trust, and meaningful relationships.
For the past 15 years, I’ve proudly contributed to Freedom Distribution in roles spanning sales,
marketing, website management, inventory control, and customer support.  When our company transitioned in 2020, I was thrilled to continue with a team that shares my dedication to meeting customer needs and delivering exceptional service.
Originally from Maine, I’ve lived coast to coast — but since 1999, my family and I have called Niceville, Florida, home.

After years in fast-paced cities, the peaceful Gulf Coast has offered the perfect backdrop
for enjoying nature and spending quality time with loved ones.  Working alongside a talented team of women adds joy and balance to my professional life.
As a lifelong thrifter and nature lover, sustainability is close to my heart. I actively promote recycling and
support innovative ideas that help protect our planet. I believe that small, thoughtful actions — both at
work and at home — can make a lasting difference.

Alexis

Alexis

Transportation Office Admin

Alexis Bio

I am the Transportation Office Administrator who brings a passion for service excellence and a
commitment to continuous professional growth to the team. Recognized for my bright, team-
focused demeanor, I combine meticulous attention to detail with robust organizational
capabilities to seamlessly manage complex projects. My experience as an Air Force spouse has
instilled a deep understanding of adaptability and the critical importance of building meaningful
relationships. Outside of the office, I am an avid traveler and outdoor enthusiast who enjoys
camping, spending time with my son and two dogs, and practicing the art of sourdough baking.

Rachel

Rachel

West Coast Sales Representative

Rachel Bio

West Coast Sales Representative – Freedom Distribution
I proudly serve customers from North Dakota to Texas and across the western U.S.,
including Minnesota and Iowa. With over three years at Freedom Distribution and 15 years in banking, I bring a strong understanding of fiscal responsibility and budget-conscious decision-making to every partnership.
My goal is simple: provide exceptional service with a smile, making life easier for our
customers. I care for each order from start to finish with passion and tenacity, always
striving to save clients time and money by streamlining their supply needs.
I’m especially honored to support our Goodwill partners, helping reduce retail supply
costs so more resources can go toward their incredible community missions. Learning
about the work they do is one of the most rewarding parts of my role.
Outside of work, I’m a proud wife and mom to two amazing teenagers, a preschool
ministry volunteer at my church, and a devoted dog rescuer. My pack includes Bode,
our wise terrier mix; Enzo, a gentle pitbull; and Roxie, our resilient Rottweiler who
overcame a tough past and now rules the house. I’m also a budding
gardener—currently obsessed with my pepper plants!
As an Air Force brat, I’ve lived coast to coast, but Buffalo, NY will always be home.
These days, I’m a proud Floridian enjoying snow-free winters. Go Bills!
It’s a joy to be part of the Freedom team—a group of incredible women who make every
day a pleasure. Whatever your needs are, I’m here to help and ensure you receive the
best service possible.

Lori

Lori

East Coast Sales Representative

Lori Bio

I am proud to serve our East Coast customers, from Alabama to Maine and everywhere
in between. Although I am new to Freedom Distribution, I have brought more than 20
years of customer service experience across a wide range of roles and industries. My
background includes meeting deadlines and exceeding expectations through scheduling
and operations management, research and data analysis, and human resources
support.
My goal is to provide exceptional customer service while helping clients find effective,
cost-saving supply solutions. I am passionate about building strong relationships and
creating successful partnerships not only with Goodwill organizations, but also with
retailers and businesses that I can help streamline supply needs and improve efficiency.
Outside of work, I enjoy spending time at home listening to music, writing poetry, and
appreciating life’s simple moments. As a former military brat, I also love traveling and
experiencing new places, cultures, and perspectives. And yes — I’m a proud Raiders
fan!
I am honored to be part of the Freedom team and look forward to building new
connections and lasting relationships. Please don’t hesitate to reach out if there is
anything I can do to help!

Aubrey

Aubrey

Social Media and Content Creator

Aubrey Bio
Makaela

Makaela

Accounts Payable Specialist

Makaela Bio

Accounts Payable Specialist
I am the Accounts Receivable Specialist who enjoys strict attention-to-detail and problem-
solving in my work. Here at Freedom Distribution, I utilize accounting principles and payment
processing. From my past experience in healthcare and finance, my customer skills have helped
me maintain relationships with our customers and vendors. I enjoy working with our team and
want to contribute to the empowering environment here!
When I am not at work, I enjoy kayaking and scuba diving with my husband.

Rena

Rena

President Freedom Distribution

Rena Bio

President, Freedom Distribution
As President of Freedom Distribution, I focus on building a diverse, results-driven team through
clear communication and fairness. Our organization prioritizes a supportive and collaborative
culture where team members respect one another while fostering a fun and enjoyable workplace.
With 20 years of experience as a Vice President in banking, I leverage my strength in harmony to
resolve conflicts and foster a positive work environment.
Outside of work, I bring the same passion for growth and balance to my personal life. I’m a Florida native who enjoys boating, paddleboarding, our beautiful beaches, golfing, competing in
5Ks- especially the McGuire’s 5K, which I’ve completed annually for over 19 years, and
practicing hot yoga regularly. My happy place is in my vegetable garden. I find joy in sharing the
fruits of my labor. I also dabble in a good game of chess.
Delivering superior customer service and tailored solutions remains central to our team’s
success. My ongoing focus is strengthening the Freedom Distribution brand, advancing
sustainable initiatives, and driving consistent organizational growth in service to our clients.
I am honored to be a part of the Freedom Distribution team.

Benefits of Working With Freedom Distribution

We have over 25 years of servicing Non-Profit Retailers, Thrift Shops and Major Retail stores. We currently partner with over 85 Goodwill Charters, which encompasses thousands of stores across the United States. 

Our buying power allows us to offer high quality retail supplies at competitive pricing. 

We pride ourselves in offering personalized customer service. No matter if you are a small company or a large organization, we are here to help you succeed.

We keep ample inventory of our catalog items at our warehouses in Florida, California, New Jersey, Georgia, Minnesota and New York, and they are ready to ship on demand.

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